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Guinness Gets Back to the Land with “Goodness”
Director Fabrice Le Nezet and the CG team at Optical Arts in London dig into the task of showcasing the importance of bio-diverse and sustainable soil in the making of Guinness. Fabrice Le Nezet: “We...
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Boy Howdy! Returns as CREEM Magazine Rises Again
For the coming reboot of storied rock and roll print magazine CREEM, LOBO directors Mateus de Paula Santos and Thiago Martins resurrect R. Crumb’s Boy Howdy! character who lived on the pages of the...
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ODESZA “Light Of Day (feat. Ólafur Arnalds)” Music Video by Balázs Simon
Merging motion capture, live-action, and 3D animation with painterly algorithmic 2D rendering, Blinkink director Balázs Simon conjures an impressionist and surprisingly emotional journey for American...
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Adidas x Hebru Brantley “Ten Toes Down” by Lightfarm Studios
From the team at Lightfarm Studios in Rio de Janeiro, Brazil: “For this project in partnership with the agency Kitchen Table for Adidas, the challenge was to create something stylized and original,...
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Bang & Olufsen x Balenciaga “Speaker Bag” by ManvsMachine
ManvsMachine’s recent run of CG head-turners (see their Magnum and Mini spots) continues with this film for a portable speaker/handbag manufactured by luxury audio brand Bang & Olufsen and unveiled...
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Everstake and Bickerstaff Want you to “Invest In Peace, Bro”
Ilia Anufrienko, founder/creative director at Bickerstaff in Kyiv: “To call on the crypto community to keep supporting Ukraine, Everstake cooperated with the Ministry of Digital Transformation of...
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Rick and Morty enter the Speedportal with Adidas
Toby Castle-Smith, copywriter at TBWA\NEBOKO in Amsterdam: “It’s one of these campaigns where you throw something at the wall thinking it is going to get a few laughs and fall off, but it sticks and a...
View Article1stAveMachine Bolsters Roster with Addition of Director Lake Buckley
From the release: Storytelling production company 1stAveMachine is expanding its prestigious creative roster with the signing of director Lake Buckley. Having contributed her impressive talent to many...
View ArticleHELO Signs Director and TikTok Creator Maris Jones
From the release: Creative production studio HELO has signed director and viral TikTok creator Maris Jones to its roster of global talent for commercial representation. A visionary filmmaker and social...
View ArticleScholar Signs Director Gerald Ding
From the release: Director Gerald Ding’s work is defined by a mashing up of visual styles in both live-action and animation. When asked about the best medium to create impactful work, he explains that...
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Fashion Revolution “Good Clothes Fair Pay” by Anna Ginsburg and Strange Beast
Working with designs by Berlin illustrator Viktoria Cichon, Strange Beast director Anna Ginsburg helps UK activist charity Fashion Revolution make the case that a living wage is not a luxury but a...
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ENA Drama Channel Branding Package by Cosmic Ray
From the team at visual branding studio Cosmic Ray in Seoul, South Korea: “The ENA Drama channel’s concept is ‘pick’ what you want and ‘fit’ to keep through the simplified set of objects. The key color...
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Cisco Webex Room Bar Reveal Film by Miror
Sleek and insightful product reveal animation for Cisco and their new Webex Room Bar (part of their Room Kit for immersive meeting experiences) developed and animated by design and engineering studio...
View ArticleOpen Road Launches Branding Design Division, PopClutch
From the release: Open Road today announced the launch of its branding and design division, PopClutch. Open Road and PopClutch will comprise the full-service entertainment marketing company, Open Road....
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Join Andrey Vorobey on a Short “Journée”
Combining enigmatic organic forms and stylish office furniture into one seamless experience, 3D artist and motion designer Andrey Vorobey creates a tranquil personal film that feels perfect for a...
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Hyundai “Ocean” Video Installation by Universal Everything
ECD/founder Matt Pyke at Universal Everything: “‘Ocean’ is an artful representation of recycling ocean plastic into the fabric used in the interiors of the all-electric Hyundai IONIQ 5 car. “Inspired...
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Aixsponza Takes Nike Air Zoom Mercurial x Rocket League to Piccadilly Circus
From the team at Aixsponza in Munich, Germany: “Nike and game developer Psyonix have partnered to bring the new Nike Air Zoom Mercurial football boot into Psyonix’s Rocket League game following its...
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The Weeknd “How Do I Make You Love Me?” Music Video by Jocelyn Charles and...
Working in tandem with Somesuch directing duo Cliqua as CDs, animation director Jocelyn Charles creates a sinister, genre-bending music video for The Weeknd that pulls influences from both horror and...
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Valorant “Shattered” Episode 5 Game Trailer by Blur
Running almost six minutes long, Blur’s newest Valorant trailer notches up the crisp action, precision blocking, and detailed character work as they introduce “Omega Earth” in Episode 5 of Riot Games’...
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New Autonomous Car Brand Jidu Launches with Film by Tendril
From the team at Tendril in Toronto: “We collaborated with design agency Oker to establish a logo reveal and brand film for new Chinese automotive company Jidu, to be unveiled at ROBODAY 2022. “Jidu...
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