MJZ director Juan Cabral and the MPC London VFX team “celebrate the internal power and energy that cosmetics can bring” in this dramatic 60″ spot featuring American Olympic saber fencer Monica Aksamit.
Kristof Neirynck, VP and global category director, skincare, global brands at Walgreens Boots Alliance: “This is a first for us, making a beauty advert that doesn’t show the face of the star, but for No7 it is more important to champion the true role of make-up in women’s lives – the internal power and the energy that women have when they feel in control of their own beauty.”
Client: No7
Agency: Mother
FOR MJZ Ltd.
Director: Juan Cabral
Producer: Fraser Lawson
Head of Production: Lindsay Turnham
For MPC
Creative Director: Diarmid Harrison-Murray
Creative Director: Bill McNamara
VFX Supervisor: Dan Lorenzini, Andrew Roberts, Tushar Kewlani, Amir Bazazi
VFX Producer: Amy Richardson
Grade: MPC
Colorist: Matthieu Toullet
Sound: 750 MPH
Music: Dan Owen ‘Hideaway’
Music: Atlantic Records
Music: Warner Music & Entertainment