Sleek CG style melds seamlessly with the French fashion scene in this new showcase spot for Renault’s Scenic E-Tech 100% electric vehicle directed by ManvsMachine thru Friend London and Quad for Publicis.
From ManvsMachine: “We meticulously crafted hyper-realistic animation with high-end fashion editorial and luscious car photography to create a fresh and energetic campaign capturing Renault’s avant-garde spirit and challenging the conventions of traditional car advertising.”
Client: Renault
Agency: Publicis
Production: Friend London
French Production: Quad
Director: ManvsMachine
Design/animation: ManvsMachine
Cinematographer: Jack Exton
Post: Electric Theatre Collective
Editor: Toby Heard @ Pundersons Gardens
Music arrangement/sound Design: Start-Rec
Song: Jean-Michel Jarre ‘Oxygene, Pt. 4’
The post Fashion vs Electricity: ManvsMachine Drops Scenic E-Tech Spot for Renault appeared first on Motion design - STASH.