Yves Geleyn rescues a scarecrow character (designed by fellow Hornet director Renaud Lavency) from the failed pitch graveyard with the addition of expressive choreography by animator Matt Corsillo.
Yves Geleyn: “In the world of advertising, you win some and you lose some. Usually, when you lose a pitch, the characters go on to unmarked graves in a cemetery of archives. But not this time! With inspiration from classic tap dance routines of the 30s and 40s, our team of Hornet artists helped get this bag of hay’s dancing shoes on.”
Original pitch characters designs and style frame by Renaud Lavency:
Frame from the final Scarecrow film:
Production: Hornet
Director: Yves Geleyn
Managing Partner: Hana Shimizu
Head of Production: Karen Lawler
Head of Creative Development: Kristin Labriola
Production Supervisor: Dez Stavracos
Associate Producer: Theresa Peterson
Storyboard/Choreography: Matt Corsillo
CG Modeling/Rigging/Animation: Matt Corsillo
2D Background Design: Hannah Kim, Valerie Yan
CG Background Design: Natalia Perez
2D Character Design: Renaud Lavency
Compositor/Lighting: Rocky Lin (Jingbin)
Senior Editor: Anita Chao
Assistant Editor: Cole Bannick
Sound Design: Carmen Borgia
Original Music Recording: Stefano Ligoratti
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