From their animation studios in Atlanta (US), Santiago (Chile), and Montevideo (Uruguay), Elefante “helps underdogs in tech connect with their audience” and to help connect with their own, they just dropped this feel-good self-promo.
Elefante co-Founders Pedro Gajardo, Gabriel Gómez, and Sebastian Imoda: “The hardest thing to do is work for yourself. Our goal with this project was a piece that shows ourselves as we are, with no big ambitions and no big Ego. It was not easy.
“We sweat blood and got frustrated multiple times, but like a woman laboring this new baby, it’s in the world now. We had to feed him with good milk, and we wanted to see how it would grow. We hope he will become a good person.
“We used Several mixed techniques and multiple erased keyframes. We wanted to focus on the logo’s shape and how it can be transported into numerous universes, traveling from the nap of a Hippie to a Mini-trumpet that grows and delivers the most accurate tribute to Miles Davis.”
Production: Elefante
Art director: Seba Imoda, Goga
Designer: Laura Bello, Goga
Animator: Seba Imoda, Matias Lagunas
producer: Pedro Gajardo
Music/sound design: Baame
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