3D designer/animator Sebastian Helene in Ireland: “The task was to bring Timeline Nutrition’s products into the 3D realm, creating modular scenes which they could use for marketing/advertising purposes.
“The client was very open to creative exploration which yielded some interesting results. This is a collection of visual research from that project.
“Creatively and technically the main challenge was finding the line in animation and tone between being too playful or too serious as while they wanted these animations to be eye-catching, everything still had to feel clean and considered.
“Another challenge was interpreting mitochondria in a visually interesting/designed way as they are the powerhouse of a cell and play a key part in the Timeline brand story.”
Client: Timeline Nutrition
Head of Design Amazentis Life Sciences: Isha Sahug
Director/animator: Sebastian Helene
Music/sound design: Pelican Sound
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