Fluent Studio in London: “We worked with global agency Optimist Inc in creating 10 animated films to tell a wider brand story for Bayer. The concepts were based on paradigm shifts and impossible breakthroughs in life sciences.
“Bayer’s aim is to conquer ten huge challenges facing humanity – looking at breakthrough health cures for a wide range of diseases and more climate-friendly science to lessen the impact of agriculture.”
Client: Bayer
Agency: Optimist Inc
Direction: Ryan Bair
Production: Fluent Studio
Creative Director: Remy Williams
CG Artist: Derya Ozturk, Gabor Ekes, Twisted Poly, Remy Williams, Bora Hwang, Julio Clavijo and Mateusz Polechonski
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