From Bito Studio in Taipei, Taiwan: “The concept of Golden Pin Design Award this year is ‘Gala @ 23:59’ which raises awareness about the UN’s 17 Sustainable Development Goals.
“Bito wants this opening film to inspire the design community to take urgent action for sustainability by following #SDGs.
“We believe that positivity is essential to overcoming this apocalyptic challenge we all face together, and therefore he calls it a “Gala”, linking it together with the time “23:59” to signify the last moment before a new dawn.
“The bluebird is like a human, undertaking the pressure by severe changes on earth. 23:59 is ticking, do designers really have a chance to change this?”
The work is rendered in a very wide format, we suggest watching full-screen:
Director: Bito
Client: Taiwan Design Center
Creative Director:Keng-Ming Liu
Copy Director:Vicki Huang
Design Director:Jen Chuang
Art Director: Hui-Kai Su
Producer: Tammy Liu
Assistant Producer: Freda Lin
Ideation:Keng-Ming Liu, Vicki Huang, Hui-Kai Su, Hsuan-Nin Wang, Binbin Lu, Damon Shieh, Wei-Hao Shao, Eating Tsai
Design:Hui-Kai Su, Hsuan-Nin Wang, Binbin Lu, Damon Shieh, Wei-Hao Shao, Eating Tsai, Yi-Chen Kuo, Lai-Yu Chi
Storyboard:Hui-Kai Su, Binbin Lu, Wei-Hao Shao
Cel Animation:Binbin Lu, Allen Lin, Huang Yao Pang, Eating Tsai, Ding-Yi Lu
Painting Artist:Hsuan-Nin Wang, Huei-Sin Xiao, Hsiang-Lan Tsai, Yi-Ju Chou
Animation: Hui-Kai Su, Olaola Yuan, Steve Huang, Wei-Hao Shao, Hsuan-Nin Wang, Damon Shieh
3D animation: Hui-Kai Su, Steve Huang, Chin Ho Kao, Chia-Ting yu, Ya-Hui Chang, Yo-Cheng Chan, Henmi Lai
Editing:Hui-Kai Su
CG Character Animation
CG Supervisor: Triston Huang
Pipeline TD: David Lai
Rigging: Skywalker Xu
Animation: Stone Shih
Modeling/texturing: Tommy Lin
Music/Sound Design : Cheng-Yeh Han