Agile Films director Zac Ella steers the manic, multilayered chaos in this launch film for the GLITCH two-part soccer boot from Adidas which allows players change the outer layer to suit the mood.
Director Zac Ella in London: “GLITCH is the world’s first interchangeable football boot. This is the Brand Launch video that glitches through a multitude of scenes, genres and filming aesthetics.”
Client: Adidas
Agency: Iris Worldwide
Creative Director: Rachid Ahouiyek
Creative: Tom Loveless
Creative: Matt Wood
Producer: Catharine Griffiths
Design: Will Timney
Design: Rosie Thomas
Production Company: Agile Films
Director: Zac Ella